Design Aesthetics 19/4/2017 - Wednesday

Hello, welcome to my blog again. Today we had continued our lesson which is Principles of Pleasure in Design. Dr.Tan explained to us about the pleasure of design and principles of pleasure in design.  Principle 1 is maximum effect for minimum means. 


The picture above shows the formula of considered beautiful. 

Next, we had learn the use of metaphor.

An video had been showed to us which name Similies and Metaphors, link : https://www.youtube.com/watch?v=uoSBVNUO2LU. 

Next, principle 2 is Unity in variety.
 
Unity in Variety

Next, nationale behind unity. Fisrt, evolutionary advantage allows us to detect objects or meaningful wholes. Dr showed us a picture which full of glass but actually that's a tiger inside. Second, neurophysiological advantage, extracting relationships is an economically sound way to minimize allocation of attentional resources (our brain have limited capacity). That's two video can show neurophysiological advantage, The Monkey Business Illusion https://www.youtube.com/watch?v=IGQmdoK_ZfY and Selection Attention Test https://www.youtube.com/watch?v=vJG698U2Mvo.

Beside that, Dr.Tan had told us although the grade of teacher, PH.D, and doctor is same, but the salary is totally different. Later, we discuss about the time and place for mid term.

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Design Aesthetics 26/4/2017 - Wednesday (LAST)

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24/4/2016 public holiday Usually I join group B which is second class on 10am-12pm every wednesday. Coincidentally I need to attend for an activity on 11 am so I had to join class A on 8am-10pm. Unfortunately, I had overslept, so I rush to class without having breakfast. When I reach the class, some of my classmates were doing midterm retake during the class. Today we had continued the lesson, priciple of pleasure in design. Principle 3 is Most advanced, yet acceptable for example an office chair. The next principle is congruence/apporiateness. Dr.Tan had show us the pictures of preserved eggs which is a "black egg" when he teaching about colour, smell and taste.Dr.Tan show us a video about the proses of makes of preserved eggs but we failed to found the about traditional way of making preserved egg which is using horse urine in the past generation. Beside that we also learn about quality of work, criticisms of the intention criterion and MAYA. Dr.Tan show us his vide
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